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Posts tagged Program
Inside Apple’s New “Customer Pulse” Program
May 6th
I recently received an email inviting me to participate in a new Apple Program called Customer Pulse. The program is a survey-based panel that is designed to allow customers to provide Apple feedback about their products.
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The program will provide up to 2 surveys per month, completed on a voluntary basis, and can be about anything relating to the experience of purchasing, owning, or using Apple products. Here’s a shot of the email I received:
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The survey was swift and painless, took about 3 minutes, and was kind of fun to fill out, to be honest. I hope that Apple really does amazing things with this new program – it’s certainly a step in the right direction.
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As much as a new customer feedback program can be minor news, it’s important to note how Apple Customer Pulse is a described as a community with ongoing subjects and material to share — it’ll be interesting to see how the service will play out in the next months and whether Apple has bigger plans for it.
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Opera launches Appcelerate program for mobile app developers
Apr 28th
Today, the great city of San Fran held the popular AppNation conference where developers discussed a number of topics such as the development of mobile apps for cross platforms, monetization, advertising and various aspects of marketing strategies. Opera Software was present and introduced their new Appcelerate program for developers looking to distribute their app(s) to millions of mobile users. It looks like Opera wants a piece of the mobile apps store business much like Amazon’s App Store in addition to broadening the developers avenues for content distribution. Hey, like I always say, choice is good and we’re all for it.
“We are very excited about the APPCELERATE program, the first of it’s kind to help promote content and applications to a global audience” said Mahi de Silva, EVP, Consumer Mobile, Opera Software, “Just one month after the launch of the Opera Mobile Store, we are giving developers unique capabilities to promote their content in channels focused on devices, platforms and geographies”.
It appears as though Opera is really keeping the interest of the developer in mind here, and that’s great. Developers work very hard to develop and deliver great content and it’s nice to see someone assisting in getting their product out there for a specific desired platform and in a cost effective manner. Once developers create apps, they will also have the ability to upload them to the Opera browser where millions and millions of users can view and download them.
The Opera Appcelerate program is designed to help developers gain traction on the platform they want, within regions they’re targeting by offering unique ways to specify your audience, define a campaign, and even boost your promotion effectiveness with dollar for dollar co-marketing (get it while it’s hot):
- Matching co-marketing funds for qualified developers to promote their application – effectively doubling your power! (a limited time offer)
- Featured promotion of select apps within the Opera Mini and Opera Mobile browsers – stand out, get noticed.
- Want to be big in Brazil? You can be! Efficient pay-per-download campaign pricing to target only desired content channels, geographies, handsets and operating systems – Focus on specific regions and only use funds when users download your app. No more hoping you get noticed through expensive broad campaigns.
Developers, you need to be here. Are you ready to step it up?
Ready to get started? Head on over to Opera’s Appcelerate page and sign up so you can distribute your apps to millions instantly. Hit the break for the full press release and don’t forget to let us know what you think in the comments below, especially if you’re a developer.
Opera launches Appcelerate program for mobile app developers
View full post on Android News, Rumours, and Updates
Get free ticket to WWDC with Apple’s Student Scholarship program
Apr 20th
Are you a full or part-time student and either an iOS Developer University Program member, Mac Developer Program member, or ADC Student member? Apply for a WWDC 2011 Student Scholarship before April 26 and you could be 1 of 150 students selected to receive a conference pass valued at $1599.
These tickets are hot this year. The conference sold out in less than 24 hours, so this is probably the only way to have a chance of going unless you drop some cash on eBay. There will be over 100 technical sessions with over 1,000 Apple engineers on hand and you’ll have the opportunity to preview OS X Lion, and probably iOS 5 as well.
Winners will be announced May 3 and WWDC will take place June 6 – 10, 2011. Good Luck!
[via Apple Worldwide Developers Conference - Student Scholarship]
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MobileMe rebate program ends, Apple’s cloud strategy advances
Apr 19th
In another move that advances Apple’s cloud strategy, the company has ended the MobileMe rebate program, according to an internal memo 9to5Mac received.
The $30 instant rebate had been offered for several years with the purchase of primary Apple hardware such as Macs and iOS devices. In fact, a quick check at the online store this morning reveals that MobileMe is not even an add-on option when purchasing a MacBook Pro. In fact, I couldn’t even find it for purchase at all.
This move puts Apple one step closer to killing or revamping MobileMe as more than just a wimpy online photo gallery and contact sync tool. You can bet that Apple has big plans for the successor of MobileMe and for cutting the cord – they won’t be overshadowed by Amazon’s Cloud Drive. That big data center in North Carolina has got to be for more than just streaming video.
9to5Mac also reported that iWork is no longer discounted when pre-installed with a system. Indeed, a quick check online reveals only the regular price of $79 for a single user license. It sounds like we’ll see iWork ’11 announced soon, perhaps at June’s WWDC. The productivity suite was last updated in January 2009 so it is a bit overdue for a refresh.
Apple has proven in the past that they don’t have to be first to be the best. Bring on the cloud.
[via 9to5Mac]
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Aussies’ latest contribution to space program: beer
Apr 8th
Australia is well known for its space program, which includes… Uh… Okay, so Australia doesn’t really have much of a space program. But it does have (what probably isn’t) an entire university completely dedicated to the development and testing of the very first certified space beer.
View full post on DVICE
